From small businesses and sole traders to large companies, every business with an online presence should be doing Blog SEO. And every business should have an online presence!
We’ve published several blog articles in the past about blogging for business and why it’s so important for your online visibility, brand identity and reputation, customer engagement, and other ways it can benefit your enterprise.
Continue reading “Blog SEO – Why it’s Important – Plus Some Tips!”
Even experienced content writers often struggle to understand and effectively communicate the security aspects of Office 365.
Office 365 has grown into a robust platform that provides enhanced threat prevention, compliance solutions, data governance capabilities, and identity security. These capabilities are beneficial for companies, but they might be daunting for readers who are not tech-savvy.
Continue reading “Writing Tips for Breaking Down Complex Office 365 Security Features”
Search engine optimisation or SEO is constantly evolving, and as search engine algorithms continuously change, any SEO strategy must likewise adapt. The adoption of AI-generated results at the top of search engine results pages (SERPs) has turned the digital marketing landscape on its head – and this influences how SEO copy needs to be produced.
As well as meeting search engine optimisation needs, written content produced must also meet the needs of generative engine optimisation.
Continue reading “Generative Engine Optimisation (GEO). Copywriting for AI”
Written content is intrinsic to successful SEO. It’s what the Google algorithm (and other search engines) use to identify and rank websites and web pages for their quality, relevance, and dynamism.
This means that you need the right volume of original, unique, high-quality, and up-to-date text content on your:
Continue reading “A Few Basic SEO Content Tips”
The importance of mobile SEO will only grow as we approach 2025 and mobile use becomes ever more pervasive throughout the web. Search engines, especially Google, now give the mobile version of your website more weight since they have transitioned to Mobile-First Indexing.
By 2025, mobile-first site design will have gained momentum and completely dominated search engine optimization. In this blog, we will discuss the best practices for mobile SEO to ensure that the website is prepared for Mobile-First Indexing.
Continue reading “How Mobile-First Web Design Will Dominate SEO Trends in 2025”