SEOcycle ai

Generative Engine Optimisation (GEO). Copywriting for AI

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Search engine optimisation or SEO is constantly evolving, and as search engine algorithms continuously change, any SEO strategy must likewise adapt. The adoption of AI-generated results at the top of search engine results pages (SERPs) has turned the digital marketing landscape on its head – and this influences how SEO copy needs to be produced.

As well as meeting search engine optimisation needs, written content produced must also meet the needs of generative engine optimisation.

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Posted in SEO
Mobile-first web design

How Mobile-First Web Design Will Dominate SEO Trends in 2025

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The importance of mobile SEO will only grow as we approach 2025 and mobile use becomes ever more pervasive throughout the web. Search engines, especially Google, now give the mobile version of your website more weight since they have transitioned to Mobile-First Indexing. 

By 2025, mobile-first site design will have gained momentum and completely dominated search engine optimization. In this blog, we will discuss the best practices for mobile SEO to ensure that the website is prepared for Mobile-First Indexing.

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SEO Trends

SEO Trends 2025: How Web Design Will Shape Search Rankings

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For a long time, building websites for Google search rankings took precedence over designing websites for the best possible user experience.

Fortunately, this is not true anymore. It has now dawned on Google and other search engines that the best results in their rankings should also be the ones that provide the most incredible user experience. The person is again at the core of search engine optimization (SEO). However, what is the effect of web design on search engine results, and how can you remain on top of it?

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Ecommerce

Comparing eCommerce Platforms – Why WordPress is Best

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One of the most common questions we hear from our website clients (or at least those who are somewhat tech-savvy) is, “Which platform will my site be built on?”

There are numerous website builder platforms available, and most web developers will have their preferred eCommerce platforms.

Here at SEOcycle, we primarily use WordPress – and for very specific reasons, which we’ll elaborate on below.

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