Hashtags have been used for many years now to widen reach, connecting people online with other like-minded users and the content that is relevant to them. There’s a lot of buzz online recently, however, about whether they still have a role in marketing, search engine optimisation, and branding. Some thought leaders and influencers are even suggesting that “hashtags are dead”.
Hashtags are not dead – but the way they function, and how we should be using them, has definitely changed.
Continue reading “Do Hashtags Still Have a Role in 2026?”
